Meet the Founder

I’m Uyanga Besud, founder of Besud Beauty House, wife, mom of three, and licensed cosmetologist.

Before beauty, I spent almost 10 years as a news anchor in Mongolia, starting at just 22. When I moved to America, that life was suddenly behind me. I started again from zero, working different jobs, becoming a stay-at-home mom, and eventually reaching a point where I felt like I had completely lost myself.

For years, I knew I had more in me, but I didn’t know what direction to take. I was trying to find my confidence, my purpose, and something that felt like mine again.

Then I took my first lash class.

My instructor offered me a job that very first day, but I didn’t want to rush. I spent months practicing, studying, testing, and improving before I felt ready to charge clients. That mindset has never changed.

I don’t like learning something halfway. With lash extensions and Nano Brows, simply learning how to perform the service was never enough for me. I wanted to understand why one lash design could transform someone’s eyes, or why one brow shape could completely change the balance of someone’s face. So I went deeper. I studied styling, eye shape, facial balance, brow structure, symmetry, and retention. Over time, I developed my own approach to customized lash designs with long-lasting retention and natural Nano Brows created specifically for each person’s face. But the more I learned, the more I realized my vision was bigger than lashes and brows.

I continued my professional education in face analysis and personal color analysis through the Image Produce Association in Ginza, Tokyo, Japan. I wanted professional education from an established Japanese organization so I could better understand how color, facial features, proportion, and personal style work together. I also expanded into luxury Japanese HeadSpa and became a certified HeadSpa specialist through Takara Belmont, training in their professional HeadSpa techniques and working with their specialized equipment.

At first, these may look like very different services. To me, they’re all connected. Lashes can change how your eyes are framed. Brows can change the balance of your face. Personal color can change how your skin, hair, makeup, and clothing come together. HeadSpa gives you a place to slow down, reset, and take care of yourself. That is why I created Besud Beauty House—bringing lashes, Nano Brows, Japanese HeadSpa, face analysis, and personal color analysis together under one roof and one vision.

Beauty isn’t copied here. It’s personal. It’s designed around you.

Looking back, I realize I didn’t just build Besud Beauty. Building Besud Beauty helped me find myself again. And Besud Beauty House is the next chapter of everything I’ve learned, created, and become..